Fun fashion for tweens from &US at Woolworths

One of my favourite things to do with my kids is to take them to the shops every season and let them choose their own clothes. Don’t get me wrong, this isn’t an unlimited spending spree. This is a chance for them to choose the essential basics which they have outgrown plus a few new favourites.

It’s precisely because it doesn’t happen too often that they love it so much, and why I love seeing their faces as they browse the shelves and try on the items that have caught their fancy!

Kids grow so very fast that every season I find myself needing to restock their wardrobe (they currently seem to outgrow everything in 3 months!)

As we approach winter, we always need to buy at least one new pair of pyjamas, a few warm tops and comfortable warm pants as well as a warm jacket…

Fashion for Tweens

As my kids have gotten older they certainly have a more defined sense of style and know exactly what they will and won’t wear… which is exactly why I now let them choose for themselves!

Both my kids are more about comfort than style at this stage. My daughter is all about soft leggings and jeggings and won’t let a pair of jeans near her, while my son is most at home in joggers and hoodies.

The great news is that with the new range of &US fashion for tweens available at Woolworths, kids no longer have to compromise style for comfort!

Whether they are keen to spend their winter weekends chilling with their besties on the couch, gaming up a storm, skateboarding in the street or watching a movie at the mall, &US has the perfect outfit for all kinds of kids.

The new collection features funky denims, check shirts, jeggings, joggers and an impressive array of winter jackets.

They also stock an adorable range of pyjamas for girls and boys who want to look their best at the next squad sleepover!

Luckily for parents, Woolworths’ new &US collection makes buying fashion for teens and on trend tweens easy and affordable. So even if your kid isn’t a bigger shopper (yet) you’ll be guaranteed to be on trend with the choices you take home for them to try!

&US will make sure your tween is warm, comfortable and very Instagramable this winter.

&US offer quality kids clothes and fashion for tweens aged 9 – 12. If you’re looking to restock your child’s winter wardrobe be sure to check out the NEW AW18 collection, which launched at Woolworths stores countrywide recently or visit to shop online.



Images: Supplied

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Kathryn Rossiter

Kathryn is a South African lifestyle blogger and mom of 2 who has been blogging daily for over 9 years! She writes about travel, health, beauty, fashion, decor and family... but not food (unless it's food she's eaten made by someone else) as she is a hopeless cook. She only wakes up early for 2 things... a red-eye flight to somewhere exotic and early morning game drives. She has just finished an extensive home renovation and would prefer to never see another box again. She's never met a chocolate or glass of bubbles that she didn't like!

  1. OOh these are so cool!! Perfect for my nine year old. I’m always looking for some cool clothing for him and it’s hard to find. Love the boys demin shirt!

    1. Isn’t it funky! I’ve struggled to find clothing for my son. From around age 9 there just hasn’t been such a good range available. I’ve even resorted to buying XS adult t-shirts but he drowned in those. I’m so glad to have found this range that looks cool and doesn’t fall apart… and that he will actually wear!

  2. Hi Kathryn, oh yes. I can totally relate. Our kids are growing way to fast too. Our 14-year-old is now taller than me and wears a Size 9 shoe (I wear a size 4). Is it my imagination or are kids getting taller, generally?
    What a fab range. Thanks for sharing. Definitely heading to Woolies on the weekend with the kids. Keen to get myself a new pair of Jeans too. (Mine seem to have shrunk and I love the range of Jeans at Woolies).

    1. Shrinking jeans – it’s a real thing I tell you! 🙂 Glad I could point you in the direction of &US. I’ll also be heading there this weekend to get a few winter goodies for Ben. His wardrobe is looking dire!!! Shame man. Boys don’t generally notice this stuff and he never really asks. But when I do get him a few new things it makes his day and he can’t wait to try them on! Makes my mama heart happy seeing his face light up.

  3. This sounds like a fantastic range! Not yet in the tween stage but I always feel like there’s such a gap in the market for them. Heading over to check it out for my nephew x

  4. I have loved the gaming side of this range, I’ve enjoyed seeing Pac-Man and Next Level/Game On advertising in this section….super cool!

  5. I love the new line, looks so funky fresh. Whilst my child is not a Tween, I buy lots of his clothes, perhaps the majority of from Woolies…the stuff that you know will last through lots of washes. This Tween range is fantastic for gifts as one never knows what to buy but with a trendy line as this, it makes that pressie so much easier. It certainly is a pleasure to shop for tweens of family and friends 🙂

    1. I headed to Woolies just yesterday to stock up on a few more essentials. Tweens grow so fast!!! So pleased to have discovered this affordable brand. There was such a gap in the market for this age group.

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