Fragrance File: Babe Power by Missguided

A fun, fresh fragrance recently came across my desk and it was so unique that I knew I had to feature it! Read on for my BABE POWER by Missguided review

Missguided is a UK fashion label aimed at dynamic young women who are unapologetic about who they are and what they want!

This is their first foray into fragrance and they have already made their mark by becoming the fastest selling new fragrance launch in the UK last year with their brand of affordable luxury!

The Scent

With gourmand notes of vanilla, orange blossom, peony and jasmine (& even candy floss) this scent will help you slay all day.

This is an oriental fragrance featuring sensual musk, amber crystals, citrus fusion and moss. The top notes are an effervescent blend of grapefruit, sour cherry, pink pepper, crisp apple, pineapple and rhubarb. Warm heliotrope and orris fusion lead to a sparkling floral heart of orange blossom and jasmine while a hint of absinthe finishes off the delicate, modern fragrance.

The embodiment of the Misguided brand, this is a scent designed to evoke a feeling of strength, confidence and femininity.

BABE POWER is made for the girl who wants her scent to match her attitude.

The Bottle

The most unique fragrance “bottle” I’ve ever come across, the BABE POWER fragrance comes in the form of a luxe, rose gold chrome tin can with a ring pull spray button and “press for good vibes” slogan.

This fun feature captures the essence of the brand which aims to be different and daring. A true original.

The Campaign

For a better idea of the brand and the fragrance… and the woman who will wear it watch this video…

Who Wears BABE POWER?

This fragrance will be worn by a young, trendy woman who’s fashion conscious, follows social media and lives for the weekend!

My thoughts

Inspiring & affordable, Misguided, may smell sweet, but it’s actually all cool!

Name of Scent: BABE POWER

Fragrance House: Missguided

Type of Scent: Eau de Parfum

Scent Family: Floral Fruity

Top Notes: grapefruit zest, sour cherry, pink pepper, crisp apple, pineapple and rhubarb

Middle Notes: Orange blossom, peony and jasmine

Base Notes: Vanilla, candy floss, sensual musk, amber crystals

Price: R710 for 80ml

Stockists: Available exclusively at Foschini

Kathryn Rossiter

Kathryn is a South African lifestyle blogger and mom of 2 who has been blogging daily for over 9 years! She writes about travel, health, beauty, fashion, decor and family... but not food (unless it's food she's eaten made by someone else) as she is a hopeless cook. She only wakes up early for 2 things... a red-eye flight to somewhere exotic and early morning game drives. She has just finished an extensive home renovation and would prefer to never see another box again. She's never met a chocolate or glass of bubbles that she didn't like!